Finally know which dollar of ad spend actually makes you money
We build dashboards that connect your ad accounts directly to your real revenue. Not platform-reported numbers. Not vanity metrics. The actual money coming into your business, broken down by every channel, campaign, and dollar spent.
Your ad platforms are grading their own homework
Every platform tells you its ads are working brilliantly. But when you check your actual bank account, the numbers don't add up.
Both platforms take credit for the same customers.
What Most Companies Have
- Platform-reported ROAS that's inflated by 30-50%
- Multiple platforms all claiming credit for the same sale
- No connection between ad spend and what actually hits your bank account
- Quarterly PDF reports that are outdated before they arrive
- No idea what it actually costs to acquire a customer per channel
What We Build For You
- Revenue-verified dashboards that match your actual bank deposits
- De-duplicated attribution so each sale is counted once, correctly
- True cost-per-customer by channel including all hidden costs
- Real-time dashboards your team actually opens every morning
- Clear budget signals showing where to spend more and where to cut
Built for the questions you actually ask
Each dashboard answers specific business questions. No filler metrics. No decoration.
"Am I making money from my ads?"
For Founders / CEOs / CFOs
"Where in the funnel am I losing people?"
For E-commerce / D2C Brands
"Where should I spend more, and where should I cut?"
For Performance Marketers / CMOs
| Channel | Spend | Revenue | ROAS | CAC | Action |
|---|---|---|---|---|---|
| Google Search | $42K | $218K | 5.2x | $34 | Scale ↑ |
| Meta Prospecting | $35K | $142K | 4.1x | $48 | Scale ↑ |
| Meta Retargeting | $22K | $86K | 3.9x | $22 | Hold |
| YouTube | $27K | $48K | 1.8x | $112 | Cut ↓ |
Three layers. One source of truth.
We connect your ad platforms, your payment systems, and your business data into one view that tells you the truth.
Connect Everything
Ad platforms, GA4, your CRM, Shopify/WooCommerce, Stripe, your accounting software. All feeding into one place.
De-duplicate & Verify
Cross-reference platform data against your actual revenue. Assign credit accurately. Remove the double-counting.
Dashboard That Drives Decisions
Real-time views in Looker Studio or Power BI showing exactly where to spend more, where to cut, and what's actually profitable.
The numbers your CFO actually cares about
Verified Revenue
Actual revenue per channel, matched against your bank.
Profit per Channel
Revenue minus all costs, per channel and campaign.
True CAC
What it really costs to acquire a customer.
LTV & Payback
Lifetime value and CAC recoup time.
Margin Analysis
Contribution margin per channel after COGS.
Marginal ROAS
Return on next dollar, not average.
Order Economics
AOV, basket size, repeat rate by source.
Anomaly Alerts
Auto flags when spend spikes or ROAS drops.
Stop making budget decisions on unreliable data
Book a free audit. We'll show you what your data is actually saying and what a connected dashboard would look like for your business.
Typically responds within 24 hours · No commitment required